There are so many social networks out there today, it seems to be a “job” just to stop by and check your inbox and friend invites. I know the feeling, I am part of many social networks myself. The problem for many webmasters and internet marketers is that this is still a very effective method of getting the word our about news and your business. This can make for a very hectic and unfocused work environment. Trust me, you don’t want to get caught in a loop of updating your statuses at all these social sites, when you could be spending your time writing solid content for your site, building relevant back links and hopefully dealing with all the sales coming in. The internet is by itself a very distracting place and there is no reason to allow it to make you loose your focus. Keep reading and learn how to spend less time on social sites and more time working with your business, where your focus should be.
The power of your social marketing campaign will come down to 2 simple factors:
- Quality Of Information
- Expansion Of Syndication (across many networks)
If you are getting any results from working with one social network there are many more places you can get the same results, it just comes down to a matter of time. If you are not taking the time to add value to your presence on social networks, you will not be getting the results you are looking for either. That is what makes these the 2 golden rules of social marketing to me.
If you are sending out a bunch of junk and you are only sending it to 5 or 6 people, my guess is that you are not selling much and probably not driving a lot of traffic to your websites either. This is fine if you are only using social sites for fun and to keep in touch with your family and friends. However, if you are trying to use the power of social sites to get your information out to the world, you may need some extra syndication power to give you more bang for your buck as far as time spent on your social marketing efforts.
I have a couple of suggestions to get your social marketing campaign rocking really fast. I have listed the top resources below.
Professional Social Marketing Tools
There are a few paid tools out there to help you get your information out to all your social sites and to twitter effectively and the biggest one on the market today by far is, Socialoomh.com pronounced “Social Oomf” and it does a great job, allowing users to que up tweets and messages to be sent out in the future to many social networks. This allows you to manage and maintain many accounts on many social networks with ease. The fees here are well worth it. This site has a great back end to make sure you can keep your messages personal and get your messages out when you want them to appear from a company you can trust.
Free Social Marketing Tools
There may be a few different free tools on the market, but I can tell you that you will not find one that is easier to use, more powerful and more flexible than Ping.FM This service is seriously a killer when it comes to distribution of your information across multiple social networks with one click. I have used this service for some time and I have nothing but good things to say about their marketing power. Oh and did I say, this is FREE!
I know the title was a little misleading to this one, but to be honest I am not going to waste your time or mine to list other free services that just don’t compare to the power of the Ping.FM service. So if you want to take your social marketing power and syndication to the next level, get over there now and don’t forget to post a thank you down below.
Nick Simpson